Altru Labs

Humanizing Brands through Authentic Video

Partnership Overview

Through integration with Phenom, Altru serves as a content engine for companies to compliment their recruiting strategy through authentic video. The Phenom + Altru integration allows companies to create and distribute user-generated content across every touchpoint in the candidate journey: career sites, job descriptions, social media and the Phenom CRM/email campaigns. With employee-generated content becoming increasingly important to candidates, this partnership makes collection and distribution of authentic company content scalable in a way that was not previously possible.

Key Benefits

Recruitment Marketing
Leverage video to increase candidate quality & conversion.

Video Job Descriptions
Enhance conversion by embedding video into JDs.

Candidate Experience
Candidates engage directly with company employees.

About Altru Labs

Altru’s technology is focused on Talent Attraction through employee-generated video. Working with Fortune 500 leaders like Unilever, Philips, and Target, companies use Altru to create authentic video content to market their company’s careers. Described as ‘Influencer Marketing for Recruiting’, Altru humanizes brands through a company’s most powerful asset: its people.


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